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section TITLES and highlighted words for the full
scoop!
NAWBO
CALENDAR
Sept 11 Dinner Meeting: "Deal or No Deal - The Art
of Negotiation"
Sept 17 New Member Orientation
Sept
20 RW Committee Meeting
Oct 2 Members-only
Mixer at First American Trust
Oct 19 12th Annual
Remarkable Women Awards
 HAVE
YOU RESERVED TICKETS FOR OUR OCTOBER 19TH REMARKABLE WOMEN
AWARDS?
IF YOU HAVEN'T SECURED YOUR SEAT,
GET YOUR TICKETS TODAY for our 12th Annual Remarkable Women
Awards
Luncheon! Click
here to buy a table or individual tickets online, or download
order form. The last day to RSVP is October 5th or when
the event is sold out.
NAWBO
EDUCATION CENTER
Sept
25 & Oct 9 Business Plans Made Easy
Oct
4 & 11 Magical Marketing Makeover AFFILIATE
EVENTS
Sept 19 Social Enterprise Institute: Need More Earned Income?
Sept 19 AWT: Work-Life Balance, climbing the corporate ladder and balancing
life
Sept 19 ASWA-OC: Creating an Extraordinary Organization
Sept 27 Working Wardrobes: Kahuna Golf Classic
Sept 27 NLBWA: Hispanic
Heritage Month Celebration at Nordstrom
Oct 2 OCWLA Lunch meeting
celebrating the honoree of the Margie Dickenson Award
Oct 9 WomanSage Salon: Nifty After Fifty
Oct 12 Girl Scout Council of Orange County:
Urban Adventure Badge Bash
Oct 13 WomanSage: Keys to Successful Caregiving
Nov 3 WomanSage: "The New Middle Ages" Conference
Nov 17 ABAOC: 13th Annual Awards Gala
WELCOME
NEW MEMBERS
Cherie Bernard-Frobish, Suddenly Slim Body Wraps & More!
Victoria Bonetti, Silk N Dreams
Collen Brady, Metro Pacific Bank
Joey Carlile, Joey Jean, Inc.
Linda Elder, Mattson Resources
Cathy Fox, Apex Research Institute
Nicole Mendoza, Loan Advisors
Coralee Newman, Government Solutions
Lisa Westhafer, P N C Business Credit
WELCOME NEW CORPORATE PARTNER
 Cobalt
Professional Associates is
a professional services firm supporting the
unique needs of finance, operations, IT and accounting organizations.
Nancy L. Scuderi and Christine
A. Willett founded Cobalt PAT in 2004 to serve
the needs of Orange County businesses. By building business
processes and defining best practices, clients
can create an environment of sustainable performance
long after our engagement concludes. We measure our
success by our ability to collaborate with clients to support
their
business growth and operational change. Our
client engagements focus on improving profitability,
optimizing revenue, and identifying and implementing
operational changes from sales through customer support. With "Big
5" credentials behind them, our seasoned
professionals understand all aspects of client
operations and provide hands-on service. Contact Mary
Bocci 949-454-1515.
MEMBERS
IN
THE NEWS
 Sandra
Sellani, Author of What's
Your BQ (Brand Quotient) was featured in 1:1
Media's Magazine and website. 1:1 Media highlights
the achievements, case histories and newest developments
in customer strategy.
See
article
 Lyn Cox, Managing Partner at Vaco Resources
and NAWBO-OC member, was the local focal point of the OC
Register Business Monday cover story, "Working Women Want Life
Support," on Sept. 3. The article described how executive
women often need "wives" to help them carry the load
on the home front.
 Nahid
Casazza, principal of Aspyrre Professional Coaching
and leader of NAWBO's Success Teams, was included in the article "Show
Employees the Money" in the OC Register on Sept.
3. The article discussed methods of retaining good employees.
 A Business Monday story in the OC Register on
Aug. 13 profiled Decision Toolbox, a virtual company run by
CEO Kim
Shephard,
a NAWBO-OC member. The full-page story told of the trend
toward virtual employment and how Shepard has international
reach
as a job recruiter.
 Jacquelyn
Tran, President of Perfume Bay and NAWBO-OC member,
has been in the news with her new blog, www.MakesNoScents.com,
in which she tells the tale of her ongoing legal battle with
eBay. Numerous online articles have appeared, plus OC Register
and OC Business Journal features.
 Diana
Nguyen, MD,
owner of Siena Medical Aesthetics and NAWBO-OC member, was
on the cover of the September Fortune Small
Business magazine. Dr. Diana won one of the initial
NAWBO-OC Education Scholarships in 2006 and describes her
success with continuing
education in the article.
 An
article in the Aug. 30 OC
Metro that included quotes from
OC leaders on the topic of leadership included NAWBO-OC's Immediate
Past President Camille Jayne. The founder
and chair of Matters at Hand, Jayne summarizes leadership as "results through
compassion."
 Kristie Holt,
MPH, CHES, principal of HER Consulting and NAWBO-OC Member,
was interviewed for the article "Voices of Experience" in
the American Medical Writers Association Journal.
Kristie cited NAWBO as a useful resource for her business.  Kim Porrazzo, OC Metro Editor and
corporate member of NAWBO-OC through Churm Media, was included
in Jan Norman's new small
business blog of the OC Register, www.ocregister.com/jan.
Jan told of Kim's new social networking site for women business
owners, www.MyWomanOwnedBusiness.com.
Renee Pepys Lowe,
president and founder of CoCaLo and NAWBO-OC member, was featured
in the Sept. 3 OC
Business Journal in
the Small Business Column by Jessica Lee. The article described
the successful company's expansion into baby furniture.
 Karen
Gifford, of Gifford Management and Leadership Coaching
and NAWBO-OC member, and Glenn Gray, CEO of Sunwest Bank and
NAWBO-OC Corporate Member, were the focus on an Aug. 20 OC
Register article, "Relationships Help Secure Loan." The
article described how Gifford and Sunwest Bank worked together
on a relationship-focused loan for a Gifford client.
 Carol Barge,
founder of MyLacy's and NAWBO-OC member, also was featured
in Jessica Lee's column, in the Aug.
6 OC Business
Journal. The article focused on Barge's launch of her
niche product line of MyLacy's women's underwear.
 Gerrie
Adams of Xengaru Fun Foods and her
product, Pizzettos, was one of the six foods featured on
the August 2 QVC segment entitled, Delicious Discoveries.
QVC
still offers this special QVC designed case of Pizzettos
for sale on their website, www.QVC.com.
Click
section TITLES and highlighted words for the full scoop!
THANK YOU!
 A
big thank you to Colette Carlson for
her valuable presentation of "Deal or No Deal: The Art of Negotiation"
at our September dinner meeting. Colette presented some very
useful strategies and tips on using
our negotiating skills to get what we really want and to stop
compromising! The takeaways were all things we could
start doing the very next day, in many areas of our lives and
businesses. Colette brings every lesson, module, technique
and real-life experience to her role as a nationally-recognized
motivational speaker. Corporate clients include Boeing, Merck,
Chevron-Texaco and USG Corporation. She is a contributing author,
along with Deepak Chopra and Mark Victor Hansen, to the book
Conversations on Success. Today, as a woman business
owner, Colette recognizes that everyday is the perfect day
to begin
to think it, speak it and live it...Speak
Your Truth
Thanks also to members who donated prizes
for our opportunity drawing:
Steve Churm, Churm
Media - 1/2 page full-color ad in OC Metro
Barbara Page, Custom
Motors - Gasoline gift card
Tina Davis, MonaVie -
Two bottles of MonaVie
Linda Elder, Mattson
Resources - Temp for a day +
gift certificate to South Coast Plaza
Beth Ramirez, Etcetera -
Etcetera Gift certificate
MEMBER SPOTLIGHTS
 Sharon
Syfrett,
Stuart Morris & Associates Inc.
Sharon Syfrett, an executive
recruiter for over twenty five years, has conducted hundreds
of executive
and technical searches.
The recipient of a Masters in Science degree in Psychology
from California State University Fullerton, Sharon has conducted
nationwide and international searches for companies ranging
from Fortune
500 companies to small venture capitalized start-ups...continued
 Diana
Jennings, Brand You Image
I use my understanding
of people and my passion for personal development to support
go-getters in their careers, helping
them to develop a professional appearance that supports their
authentic brand. My vision is to teach, inspire and empower
clients with tools and information that promote self-confidence
and personal growth, enabling them to reach, then soar beyond
their dreams...continued
 Beth
Ramirez,
ETCETERA
Dress for Success and Look your Best with the ETCETERA
Collection!
This upscale line of women's clothing is designed in
New York and available only through trunk shows four times
per year. Each collection features 250
to 300 new mix-and-match unique, fabulous pieces. Clients continually tell
me how much they love the line and how great it feels to receive so many compliments
every time...continued
|
  September
29, 2007: 8th
Annual Asian Small Business Expo Workshops
include business growth, marketing and e-commerce. 9am-3pm
FREE! more
info & RSVP
 October
18, 2007: "Making
the Connection" Small Business Conference and Vendor Fair
2007 Regional
Networking/Outreach Event...A unique collaboration of public/government
agencies, developers, trade/community associations, and consultants
promoting contracting opportunities for the next several years
in Southern California. 8am-4pm at the Anaheim Hilton. $50-$100 more
info & RSVP
COMMITTEE
NEWS & NEEDS
PR / MEDIA OPPORTUNITY: If
you are a small business owner who would like a
complimentary consultation from a business consultant,
and are willing
to have your "Business Makeover" published in the L.A. Times,
reporter Cyndia Zwahlen is looking for you. Cyndia will consider
any industry, but the company should
be at
least one year old and have an interesting business "situation" they
are grappling with for the consultant's review. Interested?
Contact Cyndia directly at cyndia.zwahlen@latimes.com,
or find out more details from NAWBO-OC PR Director Hilary
Kaye.
SUCCESS
TEAMS: The
deadline to register for the next round of SUCCESS Teams
is September 21st. CLICK
HERE to sign up. Orientation is Wednesday, September
26th from 1pm to 4pm, and the first team meeting is Tuesday,
October 2nd from 1pm to 4pm. If you’d like to learn
more about NAWBO's success team program click
here. The support,
accountability, and feedback you get in these peer advisory
groups is an invaluable benefit
to NAWBO members...as you network don’t forget to
ask other members about their experiences!
MENTORING: The
2007 Mentoring Program is going full speed and our mentees
have had some spectacular growth
and achievements since the beginning in March. Check
out the Mentoring Program and
see real-time testimonials from this
year's group.
The 2008 program will be taking applications starting in November.
For questions please contact Dee
Elliott 714-813-7190.
PROGRAMS: Your feedback counts!
The monthly dinner evaluations are emailed to you shortly after
each meeting. Please take a minute to respond to this
brief survey and let us know your thoughts! Each and every
response
is valuable and helps us provide you the
best programs possible!
REMARKABLE
WOMEN AWARDS: GET YOUR TICKETS
NOW for our 12th annual Remarkable Women Awards Luncheon! Click
here to buy a table
or individual tickets online or download
order form. The last day to RSVP is October 5th or
when the event is sold out.
Below are more of the wonderful volunteers
who are working hard to make our 12th Annual Remarkable Women Awards another
smashing success. Click here for
the full list of committee chairs.
 Invited
Dignitaries: Cathy
Daugherty, Trademark
Insurance - My business is Trademark Insurance, and I sell
health insurance to
employers for their employees. I have been in the business
for 15 years,
and I specialize in employee groups with 20 – 120
employees. Our website will provide you with quotes and
applications
for individual health insurance: www.TrademarkIns.com. -
 Public
Relations: Debbie
Douglas, Douglas Public Relations - Douglas
Public Relations creates new customers with local, regional
and national media exposure for clients selling into
consumer markets. For professional business services
and law firms, we drive new business by promoting the
firm, practice strengths, and rainmakers. For business-to-business
and non-profit organizations, we get the word out to
target audiences which helps meet business objectives,
whether that is product sales, reputation enhancement,
or charity fundraising.
- Scholarships: Stacy
Benda, SoCal Bookkeeping Services,
Inc. - SoCal Bookkeeping Services provides full
bookkeeping,
payroll, business development, and corporate formation
setup services along with developing accounting
systems and evaluations for small to medium-sized
businesses.
Our specialty is creating a custom accounting system
for each of our clients evolving around their budget
and specific monthly needs. Our expertise is assisting
our clients monthly to understand their financial
needs and overall business development within their
industry
of business.
Upcoming
Education Center Courses
  Business
Plans Made Easy (Sept 25 & Oct 9) Instructor:
Jane Kelly, The Abaris Group. If you are looking for ways
to grow your business faster or are thinking of starting
a new business, then this workshop is for you. Using a series
of powerful yet easy-to-use tools, you will first determine
the best marketing and sales strategies for your specific
business, and then develop your execution plan. The result?
You'll get a practical blueprint for growing your
business–and
save hours of time.
 Magical
Business Makeover (Oct 4 & 11, 2007) Instructor:
Pete Nelson, Everywhere Marketing. For many women business
owners frustration has mounted to an unbearable level as
they have had to settle for second-rate marketing design,
lifeless copywriting and over hyped, get-rich-quick Internet
marketing strategies that don’t work. Whether it's
getting your vision to emotionally connect with your audience,
reigniting your entrepreneurial passion, validating your
intuition, or nurturing your business back to health, you'll
receive the answers you have been looking for to get your
customers chasing you, instead of you always chasing them.
Click
section TITLES and highlighted words for the full scoop!
MEMBERS
SHARE THEIR EXPERTISE
 GET
SOCIAL: How to navigate the social media landscape for business
networking, PR and marketing
by Cara Good, WunderMarx|PR™
If you think social media is only for teens and tweens, think again. More than
half of the visitors to social networking Web sites such as Facebook, Flickr
and Live Journal are 35 and older, according to a recent industry report issued
by Internet information provider comScore Inc. The social media landscape includes
blogs, multimedia sites, social media news releases...continued
MEMBER NEWS
 Markell
Steele, owner of Futures
in Motion, Inc., has been invited to speak at a job fair
hosted by Jobing.com. Her topic is "Maximizing the Job
Fair" in which she will give advice to job seekers on
how approach employers and make a lasting positive impression.  Attorney Darlynn
Morgan has been invited by Professional Fiduciary
Services to speak at "It's Your Estate" a seminar
about safeguarding your assets for your spouse, children,
grandchildren, charity, and others. October 8, 1:30-3pm at
Lakeview Senior Center, 20 Lake Rd, Irvine. RSVP: (949) 724-6926.
NEWS FROM NAWBO NATIONAL
Lead for NAWBO's Future: Serve on the
2008-2009 National Board of Directors Get involved with NAWBO on the national level and help shape
the future of the women's business community. Nominate yourself
or another member to serve on NAWBO's Board of Directors. Nominations
will be accepted until October 31. Find
out more.
Powerful Policy and Politics: WIPP and SBE
Council Conference
Join Women Impacting Public Policy (WIPP) and the Small Business
and Entrepreneurship (SBE) Council September 17-19 in Washington,
DC for an event that will inspire you to action. Hear briefings
on current legislation, upcoming elections, and economic trends.
Make new contacts in the exhibit hall. Join in the excitement
of the Elizabeth Dole Young Entrepreneur Scholarship Competition
finale, and more! Get the details and register.
Prepare Your Business for Emergencies September is National
Preparedness Month, a program from the
U.S. Department of Homeland Security that helps businesses
and communities prepare for emergencies. Visit www.nawbo.org/prepare to find out what you can do to prepare your business, community
and family.
Jump on the Global Bus: NAWBO 2008 Trade Mission Join NAWBO April 13-18, 2008 for its Women in Business Trade
Mission to the United Kingdom and Italy. You'll take part
in one-on-one business meetings, in-depth market briefings,
networking receptions, and more! Apply by December 7 to reserve
your space. Get the details.
NEW
LOCAL BUSINESS RESOURCES
 NEW
SMALL BUSINESS BLOG: Orange County
Register small-business
columnist Jan Norman is creating an online
community for Orange County business owners with a new blog:
Jan Norman on Small Business. It emphasizes
new and useful information for and about us. She
encourages tips and stories directly from readers. Join the Orange
County business owners online community at http://jan.freedomblogging.com
NEW
WOMEN'S BUSINESS ONLINE NETWORK: Promote
your business on the newest social networking site for women
business owners, www.MyWomanOwnedBusiness.com.
The free site (think MySpace for women entrepreneurs) has local
roots, founded by longtime women's business writer Kimberly
Porrazzo, but has members from all over the country. It takes
just five minutes to create your own page and start networking
with other WOB.
YOUR
NEWS HERE... Members: CLICK for the news and ad submission form!
PROMOTE
YOUR BUSINESS! (members only)
Member Showcase: The
cost of an exhibit at monthly meetings is $75 for a full table. see
details
Opportunity Drawings: Five gifts will be
given at each monthly dinner meeting. Donors will receive
mention on stage as well as a plug for your business. This
is a great opportunity for visibility and provides a wonderful
gift for a fellow business owner with whom you could become
connected. Required value for gift is no less than $50. see
details
Monthly Advertising: BIG audience,
detailed ad! NAWBO-OC's monthly e-news, which is sent
to our full mailing list (1500+), accepts up to three
member ads per issue. $50/issue. see
details
Banner Ad: Make an impression
on a BIG audience! Our website is viewed
by 3000+ potential customers every month!
$100/qtr. see details
Member Spotlight: Help other
members get to know you better by telling us
what you do, why, and how you do it. No cost. see
details |
Sept
'07 Member Showcase