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Members
in the News
 Sondra Ames, co-founder of Wonderland Bakery, was presented the California Small Business Award for the 35th District by State Senator Tom Harman, as reported May 2 in the Daily Pilot. The award ceremony will be held in Sacramento later this month.
Wonderland Bakery also is among four companies selected in a competition to provide branded merchandise for national NAWBO. The company was featured April 18 in Jan Norman's OC Register blog. Sondra's cookies and tins bearing the NAWBO logo are now sold at www.nawbo.org.
In the April 24 edition of OC METRO Business, publisher Steve Churm commended Sue Parks, founder and CEO of WalkStyles, Inc., for her work in promoting the health benefits of walking, and for her energetic commitment to the community.
Sue Parks was also featured in the April 16 USA Today for her We Who Walk Tour - 5-mile walks in all 50 capital cities, from Sacramento to Annapolis, over a period of 50 weeks. What an accomplishment!
Sue Parks was quoted in Lowe's online newsletter on April 29. In an article about wellness programs in the workplace, Sue's advice included the tip that bosses must participate to create incentive and set good examples.
 Camille Jayne, founder of Matters at Hand, will emcee the annual Comerica Women's Business Symposium on May 9 at the Hyatt Regency in Irvine. Camille's role in the festivities was cited in OC METRO Business on April 24. Additional NAWBO members and corporate members participating are Steve Churm, Kim Shepherd, Tracey Downey-Racen, Cheryl Barrett, Michelle Beauchamp, Gloria Robbins, Barri Carian, Nella Webster, Laura Hieb, and Bridgett Maheu.
 In the April 10 edition of L.A. Times publication THE OC GUIDE, readers were encouraged to sign up for a Chocolatier class with Tracey Downey-Racen, owner of Downey's Chocolate in Laguna Niguel. Chocoholics welcome!
 Zov Karamardian, executive chef Zov's Bistro was featured in Greer's OC on April 29. Zov answered Greer's '20 Questions' revealing that she's a night owl who loves to read and learn in whatever spare time running her popular restaurant allows her.
 Susan's Healthy Gourmet, owned by NAWBO-OC past president Susan Johnson, was the subject of an article in the April 24 issue of OC METRO Business. Susan's prepackaged meals provide busy families with a convenient, economical, healthy solution when there's simply no time to cook.
Angela Woodside, NAWBO-OC member and owner of landscape design company Angeffects, Inc., was interviewed for the April issue of OC Vision, the California Landscape Contractors Assn. magazine. A true landscape artist in the outdoors and on canvas, Angela will also be sharing her expertise in a monthly column.
Judy Fox-Brandt, NAWBO-OC member and principal of Fox & Company, was the focus on an entire column by the OC Register's Frank Mickadeit on March 27. Frank publicly lauded Judy and husband, Ray Brandt, for introducing him to the work and needs of Working Wardrobes, the terrific non-profit organization founded by Jerri Rosen. Good job Judy!
Rachel Owens, NAWBO-OC board member and president of Succession Strategies and Tri-Circle Financial and Insurance Services, got some ink in the March 27 issue of OC Metro Business for her new appointment as president of the board of directors of Serving People in Need (SPIN).
Zov Karamardian, NAWBO-OC member and founder of Zov's Bistro, was the subject of a photo Q&A feature in the Daily Pilot on March 28, just before her First Anniversary celebration at her second location, Zov's Cafe & Bakery in Newport Coast. Zov's Bistro also was included when executive dining columnist Fifi Chao highlighted local restaurants with great lunches in the March 3 OCBJ.
Vanessa O'Neill, NAWBO-OC member and founder/CEO of Cedar Spring Inc., was honored in the March 13 issue of OC Metro Business as one of the 20 Women to Watch in 2008. Vanessa is a past recipient of the Make Mine A Million $ Business Contest.
Susan Johnson, NAWBO-OC member and founder/CEO of Susan's Healthy Gourmet, had coverage as part of a March 31 in-studio segment on KABC-TV with Food Coach Lori Corbin who discussed the new company's purification meal plan, and also was covered by Jessica Lee in the March 24 OC Business Journal.
Hilary Kaye, NAWBO-OC Director of PR & Advertising and president of HKA, Inc. PR, was featured in the March 27 OC Metro Business as one of four honorees who received Vanguard University's Ethics in America Awards, in addition to national honoree Dennis Prager.
Twelve
of NAWBO-OC's enterprising entrepreneurs were included
in this year's nominees
for the OCBJ Excellence in Entrepreneurship Awards.
The nominees' bios were published in the Feb. 11 OCBJ.
Nominees included Sondra Ames, Tracey
Downey-Racen, Cara Good, Susan
Johnson, Amy Kaplan, Zov
Karamardian, Hilary Kaye, Kelly
Moore, Sue Parks, Kim
Shepard, Jamie Welsh and Greer
Wylder.
The Orange
County Register, in partnership with Kim
Shepherd's Decision
Toolbox, has launched a full-service recruitment
solution for employers interested in finding the
most qualified applicants from their recruitment
efforts. Click
here to find out more.
Kimberly
Gerber's company, Excelerate,
Inc. was featured in Jan Norman’s blog
on February 29, ‘Be
Trustworthy’. Being trustworthy is just
one of the topics that participants will learn in
Excelerate’s new open enrollment workshop series
focused on the role of communication in building
and sustaining both personal and professional relationships,
scheduled for launch in Q2, 2008.
Cara
Good, CEO of WunderMarx|PR,
appeared as the in-studio guest on the March 2 KTLA
TV show, "Making It!" She explored how
to transition a business into the "green market." She
cited NAWBO member 10% Solution as an example.
Tracey
Downey-Racen, NAWBO-OC member and owner
of Downey's
Chocolates, was included in a OC Business
Journal article on February 18 that discussed
retail trends in OC. Tracey reported that Valentine's
Day business was "brisk" and she is forecasting
a good year.
Sondra
Ames, NAWBO-OC member and Chief Visionary
of Wonderland
Bakery, enjoyed national coverage in Spring 2008 Entrepreneur's
Startups and BusinessWeek Small Biz (March/April
2008) and a variety of local and national media outlets
reporting Wonderland's new national partnership with
Errand Solutions in Chicago.
Susan
Johnson, NAWBO-OC member and CEO of Susan's
Healthy Gourmet, was interviewed on radio programs
on Let's Dine Out on KTIE (Inland Empire) and Healthy
Wealthy & Wow on Grapevine Radio (Internet).
Zov
Karamardian, NAWBO-OC member and CEO of Zov's
Bistro, had coverage of the famous Zov's Burger
in Restaurants & Institutions' "Burgermania
II: Love At First Bite" (March); an interview
on KDOC-OC Daybreak (Feb. 26); and local coverage
of February's month-long "Month of Love" events.
Kim
Shepherd, CEO of Decision
Toolbox, was featured in the January 3 OC
Metro Business' cover story on "Pump Up
Profits: 14 Ways to Boost Your Bottom Line." Also,
a feature story bylined by Kim was published in the
Monday Business Section of the OC Register on
January 7. The article was titled, "Generation
Y: You don't pick them, they pick you." Cynthia
Stamper Graff, CEO of Lindora
Inc., was part of the January 24 OC Register story
about OC Deputies and Santa Ana Police vying to lose
weight in the "Battle of the Badges." Lindora
is running—and covering the costs of—the
10-week program.
Kimberly
Gerber, NAWBO-OC's VP of Membership and
CEO of Excelerate,
received full-page treatment, with photo, in the
January 17 OC Metro Business. The article
on Kimberly focused on ways to enhance your company's
sustainable value.
Sondra
Ames, co-founder/Chief Visionary of Wonderland
Bakery, was featured in the January CHOC
Foundation Newsletter after hosting the Wonderland
Tea Party for CHOC cancer patients. Also, Allyson
Wonderland Storytime Bear by Gund was featured as
the Editor's Pick in January's OC Family.
Zov
Karamardian, founder/CEO of Zov's,
received coverage in the Daily Pilot and OC
Metro as part of Newport Beach Restaurant Week;
also coverage in Daily Pilot, OC Metro, Tustin
News and Great Taste for the February "Month
of Love" activities now under way at the three
Zov's locations.
Hilary
Kaye, NAWBO-OC's Director of PR/Marketing
and president of HKA,
Inc., offered the Tip of the Day of Jan Norman's
January 29 Blog (OC Register)—she
recommended that business owners who are "reluctant
speakers" tap into the Toastmasters organization.
Lorraine Reafsnyder, HR
Advisors, is featured in a book entitled Seed
Start-up and Venture Investing: The Ins and Outs
on Starting a Successful New Business. The 274-page
book guides investors, entrepreneurs and start-up
executives through the process of creating, funding
and managing start-up companies. Lorraine attracted
eight new HR On-Demand clients since December 2007.
Erin Stafford, Stafford
Image Consulting, was asked to be the fashion
expert on KDOC for two segments on their morning
show Daybreak OC. She also founded the personal shopping
program at South Coast Plaza, and was featured in
an article on MSN entitled "How to Succeed in
the Fashion Industry."
NAWBO
member Kim Shepherd and her company, Decision
Toolbox, was featured in the cover story on
virtual companies in the Jan. 17, 2008 issue of OC
Metro.
Jan
Norman quoted WunderMarx|PR co-founder
and CEO Cara Good in her Dec. 7 Orange
County Register article, "O.C.
business owners feel pain at the pump" Cara
was also featured in the Dec. 27 Entrepreneur.com article, "Volunteering
as a Benefit".
Janet
O'Connor of O'Connor
Creative, Inc. was recently featured in the issue
of TIC Monthly magazine and e-mail newsletter
for starting her new business. The publication is
geared to securities profesionals in the 1031 and
Tenant in Common industry.
Cheena
Chandra, NAWBO-OC member and owner/designer
of Cheena
Chandra Jewelry enjoyed coverage of her line
of jewelry in the Orange Pulp: Local Flair section
of the January 2008 Coast Magazine.
Terri Stout, TS
Investigations, Inc. was recently interviewed
for the Women in Power section of the February issue
of 944 Magazine.
Certified
Financial Planner™ Robin Giles contributed
to an article in the November edition of Money magazine.
She provided money advice to characters in the hit
television show How I Met Your Mother as part
of the magazine's regular feature "Unsolicited
Advice." "Inspired
Work" blog recently wrote a piece about
NAWBO member Kim Shepherd and her
company, Decision
Toolbox: "Kim Shepherd has
created an extraordinary culture that has virtual
workers from Atlanta to New Zealand. Virtual work
offers the flexibility of losing brick and mortar
expense, and access to an extraordinary talent pool
that simply will not fit into the previous constructs
of work."
Josefina
C. de la Cruz, CPA was recently featured
on "Making It" on KTLA channel 5. The show
included an interview with Josie and a tour of her
CPA
firm. Josie recalled her humble beginnings
in the 1980's, venturing out to start and grow her
own company, while keeping a balanced life as a wife
and mother. see
show
Judee Slack, NAWBO-OC
member and owner of Slack
Tax Inc, offered excellent
end-of-year tax suggestions in her byline article, "Time
for Companies to Make Year-End Tax Moves" in the
Business Monday section the Nov. 26 issue of the OC
Register.
Sandra
Robbie, NAWBO-OC member, was interviewed
for OC Metro's Hot 25 story (Oct. 25) on
Sylvia Mendez, the civil rights icon whose story
Sandra is helping promote.
Camille
Jayne, Immediate Past President of NAWBO-OC
and CEO of Matters
at Hand, was featured in a Nov.
26 article in OC Business Journal on Marwit
Capital’s interest in OC-based companies, particularly
women business owners. Marwit Capital is a NAWBO-OC
corporate partner.
Joyce
Salter, NAWBO-OC corporate partner and principal
with Haskell & White LLP, had news briefs in
the OC Register, OC Metro and OC
Business Journal about her appointment to the
Working Wardrobes Board of Directors.
Jacquelyn
Tran, NAWBO-OC member and president of Perfume
Bay, was featured in a photo profile, Global Scents,
in the December Entrepreneur Magazine and
a feature in the November Inc. magazine,
plus other news hits i.e. AP, Forbes, OCBJ,
and others.
Sondra
Ames, NAWBO-OC member and co-founder of
Wonderland
Bakery, had coverage of her new South
Coast Plaza store and Wonderland Adventure Collection
in Coast Kids, OC Business Journal and OC
Register.
Zov
Karamardian, NAWBO-OC member and founder
of Zov's Bistro, had coverage in the Tustin News and
on the Food Frenzy and Greer OC’s blogs
on her Dec. 3 Winter Winemakers Dinner.
Susan
Johnson, NAWBO-OC member and CEO of Susan's
Healthy Gourmet, was included in The OC Mom's
Little Black Book article in the December Coast
Kids,
which described her kids' meals delivered to your
door. Susan's
Healthy Gourmet, was also recently named one
of the 100 fastest growing businesses in Orange County
by
the Orange County Business Journal.
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News,
Wants & Needs
of
NAWBO-O C members
Kimberly
Gerber, Excelerate,
Inc., and team signed new corporate deals with
Allergan, Southern California Edison, and Dow Chemical
for training and coaching. Also, as a result of client
request, Excelerate will be conducting an East Coast
Communication Workshop to be held in Atlanta, GA in
Q2.
Since
February 7th, Karen Gifford, Gifford
Management, has signed four contracts with companies
ranging in revenue from $11 to $56 million, including
one NASDAQ company. Services are for CEO coaching, growth
financing and transition strategies. One of the clients
is a referral from NAWBO member Patti Cain Stanley.
Lydia
Welton, Principal of TEAMsmarts,
has signed a contract with Deloitte Consulting to provide
leadership training and coaching for new managers and
senior managers in its Financial Advisory Services
division. Eugenia Francis, TeaCHildMath,
says her workbook, Teach Your Child the Multiplication
Tables, has been published in Spanish for the Hispanic
market in the US and for international distribution.
My TeaCHildMath trademark is now registered in Mexico,
the European Union and Australia. She has donated 500
workbooks to military families across the U.S.
Gerrie
Adams' Xengaru
Fun Foods, was taken in to the new Whole Foods
in Irvine/Tustin during the holidays. Pizzettos have
also been taken on by RAINBOW® Natural Foods, a
wholesale distributor of natural and organic products
based in Colorado. Rainbow services over 1200 customers
in the central United States with more than 17,000
products.
Debbie
Douglas, Douglas
Advisors, landed the Fresh & Easy Neighborhood
Market account, whose parent company is UK-based Tesco—the
third largest retailer in the world. Douglas Advisors
was selected above global PR companies for the U.S.
launch of 300 stores, and scored placements on every
network for the initial market launch.
Michelle
Beauchamp, Sandler
Sales Institute, will be training new TeamLogicIT
franchise owners throughout the United States and their
existing franchises via tele-web on the Sandler Sales
system. They came as a referral from the Mission Viejo
franchise who is so happy with Michelle’s work,
he introduced her to the president.
Mickey
Stubler, Back
Bay Fitness, announces the March 3 opening date of her
new studio. She says this has been a huge undertaking—especially
with what's happening in the economy—and she accomplished
it in three months.
Hilary
Kaye, NAWBO-OC's Director of Marketing/PR
and president of HKA,
Inc., is proud to announce two new clients: Farmers & Merchants
Bank and Susan's Healthy Gourmet. Hilary and her team
at HKA are providing both companies with proactive
public relations campaigns.
Jenny
Rosoff, Village
Green Foods: October was our biggest sales month
in our 16 years of business, and we will have our biggest
sales year ever…reaching $3 million.
Judy
Greenspon, NPI
Services: Recently received ISO9001: 2000 certification.
The audit was conducted by International Standards
Authority, Inc. (ISA) on September 6th and 7th at NPI's
Costa Mesa headquarters. "This effort demonstrates
to our customers our commitment to high quality standards
and service."
Kelly Robertson, CSI
(Capitol Security and Investigations): An investigative
and security training company, CSI recently obtained
several new contracts including The City of Long Beach,
The Water Department, and McKesson Pharmaceutical.
Also, Kelly was appointed to Assembly Member Betty
Karnette's Small Business Advisory Counsel, where she
will advocate for small and women-owned businesses.
Traci
Downey, Downey's
Chocolates: Experienced 500% growth in 2007, recently
closing new deals with American Airlines, Metro Pacific
Bank, The Resort at Pelican Hill, Pepsi Bottling, TrafficEngine.com.
Terri Stout, TS
Investigations, Inc.: Believing that the current
dating environment has a great need for background
checks, Terri recently established the dba OC Love
Check. "These people need to be checked out." Upon
targeting that niche, Terri landed a new dating agency
in Orange County, and beginning in February will provide
background checks for their clients.
Elise
Rainey, Elise's
Joy: For five years, Elise dreamed of helping women
who lost their breasts to cancer. It took her three
years to develop confidence in permanent makeup. She
recently treated her first two clients for their repigmentations. "Now
I am living my dream."
Denise
Kennard, Competent
Care Home Health Nursing: 2007, her first full
year of overseeing all aspects of the business, was
the most productive year ever, with $2.5 million in
skilled nursing services, in-home caregiver business
increasing 700%, and four positions added to office
staff. Denise also found time to serve on two California
Association of Health Services at Home (CAHSAH) state
committees: Policy Advocacy and Public Affairs and
Licensing.
Estate
Planning Attorney Darlynn Morgan, of Morgan
Law Group, was recently elected to the Board of Directors
of Orange County Women Lawyers, an organization that
supports the betterment of women in the legal profession.
NAWBO-OC's
Mentoring Program founded by Dee Elliott of
You Gotta Go
Travel, has grown from 16 women to 46 women
in 3 years. Dee is now in the process of licensing the
program, but will always let NAWBO-OC use it for free
with her oversight!
10%
Solution, started in May 2007 by
member Jamie Welsh, provides certification
for businesses meeting their rigid standards in three
areas: philanthropy, volunteering and green sustainability.
In October the company launched their website, and in
November they secured their 5th customer and presented
to Oprah's lead development person.
WANTS & NEEDS
Office
space to share: Video production company looking
to share office space with web marketing company. Contact Diana
D'Itri 949 643-9157.
Office
Space in beautiful San Juan Capistrano, freeway
close. Attractive building, restaurants, retail nearby.
3 Offices: 80, 120 & 168 square feet, some with window/balcony,
month-to-month/yearly lease, furnished/unfurnished. Call
Lauraine at 949-248-0800.
Room
for lease in Newport Beach near airport in tranquil
location. Use of fax, phones available. Health care practitioner
or someone in related field preferred. Acupuncture practice
currently in offices. Call Kacie at 949-474-7079.
Want to barter services? Or share office space
or an assistant? Connect with NAWBO members who have
similar needs using our news submission form!
Also see: Employment & Freelance
Opportunities Page!
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